Ad blockers quietly erase your revenue. Earn it back.
Up to a third of your audience never sees an ad. RevIQ turns those blocked sessions back into revenue with clean, acceptable formats — no reinjection, no site changes, one tag.
- Acceptable-Ads aligned
- No reinjection
- Consent-respecting
of your pageviews are blocked before they earn a cent
Every blocked pageview is an engaged reader you already paid to acquire — showing nothing. Recovery closes that gap without touching the experience for everyone else.
See what recovery could earn you
Move the sliders to match your traffic. This is a directional estimate, not a quote — request one and we'll model it against your real logs.
Detect the block, serve something clean
RevIQ recognizes a blocked session the moment it loads and routes only that impression down a compliant path — un-blocked visitors stay on your standard demand.
- Spots blocked sessions in real time, before the first empty slot paints
- Falls back to a compliant ad path only where standard demand was suppressed
- Leaves un-blocked visitors on your normal stack, untouched
Know exactly what you got back
Recovery isn't a black box. Every recovered impression sits next to your standard demand, so the revenue — and the upside still on the table — is always visible.
- See blocked vs. recovered impressions side by side
- Recovered RPM broken out per placement and per market
- Roll it into the same statements as the rest of RevIQ
Recovery that respects the reader — and your brand
Acceptable, non-intrusive ads
Recovery serves clean, policy-safe formats to blocked sessions — no deceptive reinjection, no dark patterns. The reader experience stays intact.
- Acceptable-Ads aligned
- No malware or pop-unders
- Frequency capped
One tag, zero site rework
Drop a single lightweight script — the same one that powers the rest of RevIQ. Detection, fallback, and reporting come switched on.
- Ships with the RevIQ tag
- No page changes
- Live in an afternoon
Revenue you can actually see
Every recovered impression is reported next to your standard demand, so you know exactly what blocking was costing — and what you got back.
- Blocked vs. recovered split
- Per-placement RPM
- Exportable reporting
What ad blocking quietly costs publishers — and how much RevIQ earns back.
Ad block recovery, answered
What recovery is, what it isn't, and what it can earn back.
Talk to our teamIs ad-block recovery against the rules?
No. RevIQ recovers revenue by serving clean, acceptable formats to sessions that would otherwise show nothing — it never reinjects blocked creatives or uses deceptive techniques. Recovery is aligned with the Acceptable Ads standard and respects consent.
Will it hurt the experience for readers who block ads?
Recovered ads are non-intrusive by design and frequency-capped. Readers see fewer, cleaner ads than an un-blocked visitor — the goal is a sustainable middle ground, not a wall.
How much revenue can we actually recover?
It depends on your blocked rate and geography, but publishers typically recover the large majority of the impressions blocking was erasing. Request a free revenue quote and we will estimate it for your traffic.
Do we need to change our ad stack?
No. Recovery runs on the same RevIQ tag as the rest of your inventory and fills alongside your existing demand. There is nothing new to integrate on the page.
- SOC 2 Type II
- CCPA
- TAG Brand Safety Certified
- DoubleVerify
- HUMAN
